Lincolnshire Co-operative is launching a new local beer variety to coincide with county-wide celebrations for Lincolnshire Day on October 1.
Old Honesty Beer has 4.1% alcohol and goes for a traditional, bitter taste, coming from Blue Bell Brewery in Whaplode St Catherine, near Spalding.
The brewery still operates from the old potato packing shed where it was opened 12 years ago by a publican and a brewer.
Emma Bell, who originally came to Lincoln to study horticulture, has been solely running the business for four years.
“Old Honesty is a really traditional, bitter tasting beer,” Bell explained.
“It’s a seven day process: it takes a day to brew and then spends six days fermenting and conditioning before it’s ready for barrelling.”
The beer is brewed using premium maris otter malt and four hop varieties including Fuggles and Styrian, which are well known for their bitterness and give it its full-bodied, rounded flavour.
Old Honesty will go on sale for £2.39 for a 500ml bottle in all 72 Lincolnshire Co-op’s food stores, as part of a local choice range of more than 70 products.