As the Lincoln Christmas Market draws closer, its organisers at the City of Lincoln Council have more special ideas to mark its 31st anniversary.
Already, organisers have announced a new website, the removal of the one-way system, improved social media and a Market Makers volunteer programme.
However after listening to visitor feedback, the team, now headed up by Claire Thompson, has come up with more features for the market, which returns on December 5-8.
Thompson, who comes from Lincoln Castle’s events management role at the County Council, said: “Being part of such an iconic event is a real pleasure, particularly to be involved in a milestone year.
“It is really important for me to draw on the feedback from last year, both positive and negative, and turn this into a great experience for all those who visit.
“I’m already looking forward to the festive season in the city as well as tackling some of the challenge of the 30th Lincoln Christmas Market.
“Having worked within the culture and heritage sector I’m also excited to have the chance to be working alongside some great organisations in the run up to the market weekend.”
One new idea is an interactive visitor map, which will help visitors and residents find out everything they need to know about the market, from road closures to cash machines locations and bus drop off points.
The map will be available to use on a smartphone so it can be used throughout the event, and help visitor find great shopping locations around the market too.
A discount for pre-booking park and ride at the Lincolnshire Showground will also be available this year.
The council will offer pre-booked park and ride space a flat rate of £12, so a family of four will cost £1.50 each way to the market.
The park and ride operating hours will be 11.30am–10pm on the Thursday, 9am–10pm on Friday and Saturday, and 9am–7.30pm on the final day.
All park and ride buses drop off near the Museum of Lincolnshire Life on Burton Road.
If you would like to become a Market Maker, sign up by emailing email@example.com or call 01522 545233.