New Lincoln Bargain Booze to give out free wine on open day

A brand new Bargain Booze off-licence shop will open its doors in Lincoln this weekend with free bottles of wine being offered to its first paying customers.

Businessman Jay Modhvadia, is set to launch the store in Nettleham Shopping Centre, Wolsey Way, Lincoln on Saturday, October 31 at 10am.

The discount drinks retailer will sell a wide range of beers, wines and spirits at up to 10% cheaper than the major supermarkets.

To celebrate its opening, the new store will be giving away a free bottle of Jacob’s Creek wine (187ml) with any purchase for one day only.

Bargain Booze Lincoln will be home to wines from 20 regions, all selected by Bargain Booze’s Master of Wine, Susan McCraith, who travels the globe in search of new and exciting products.

Customers will also be able to pick up to 200 beers, ciders and spirits, including craft ales.

Jay Modhvadia owns a number of Nisa stores in Birmingham and has now taken his expertise into the off-licence retail market.

The new store in Nettleham Shopping Centre will be Jay’s first Bargain Booze and his first store in the area.

He said: “I’m delighted to be part of the Bargain Booze franchise and look forward to serving the local community. The promotions and range of products available at these stores is something that has always appealed to me and I know will also appeal to my customers. From cask ales to award winning wines, there will be something for everyone.

“To celebrate our opening weekend of trading, we will be giving away a free bottle of Jacobs Creek Wine with any purchase for one day only. We look forward to welcoming customers from Saturday.”