December 8, 2014 10.29 am This story is over 110 months old

Former Lincoln Sports Direct store to become 24 hour Gym

Pure Gym: A Lincoln St Marks Shopping Centre unit, formerly occupied by Sports Direct, is to reopen as a 24 hour gym, creating 15 new jobs.

A Lincoln St Marks Shopping Centre unit, formerly occupied by Sports Direct, is to reopen as a 24 hour gym, creating 15 new jobs.

The first-floor unit (16) was acquired by Lincoln-based Banks Long & Co for Pure Gym.

The gym operator will offer a 24-hour service with no contract from £10.99 per month.

Workers are currently on site to re-fit the unit and an opening date has been set for February 2015.

The unit became available after Sports Direct relocated to a larger unit (formerly JJB) in St Marks.

Lincoln-based retail and leisure specialist Chartered Surveyor Tom Strawson, from Banks Long & Co, said:  “I am delighted to have secured this unit for Pure Gym, which I have no doubt will allow them to run an exceptionally successful gym operation.

“The St Marks Shopping Centre location is first class for Pure Gym’s model. Not only is it within walking distance for city centre residents and working professionals, but it is also less than 100 yards from the main University of Lincoln campus. Pure Gym expects a large proportion of its customer base to be made up of students.”

Will Roberts, Property Acquisitions Director of the Pure Gym Group said: “We identified Lincoln as a target area some time ago and we are delighted to have secured a great unit in Standard Life’s St Marks scheme.

“Lincoln is a city that has clearly seen significant inward investment over the last decade and there is no doubt that the university has become more popular with students and benefitted from investment too.

“We’re excited to be able to offer the area a superb 24-hour gym, with no contract, all from only £10.99 per month – it will be a great addition to our estate.”